LiveUnbound exists to inspire, energize and connect those who are striving to discover what they are truly capable of achieving. I created LiveUnbound in 2012 after I came across an excerpt of Steve Jobs’ speech:
“For the past 33 years, I have looked in the mirror every morning and asked myself: 'If today were the last day of my life, would I want to do what I am about to do today?' And whenever the answer has been 'No' for too many days in a row, I know I need to change something.”
I tried this and after a few weeks of the answer being “no” I knew it was time to live a more fulfilling life. A life based on discovering my potential instead of ignoring it. I found it extremely difficult to leave the comforts I had grown accustomed to and take action. I was bound by the need to avoid pain, failure, and uncertainty.
So I chose to create the motivation I needed. In doing so, LiveUnbound began to take shape and became the catalyst that led me to commit to a life of breaking limitations. I left my cozy job as a TV editor and began the work of spreading the LiveUnbound message.