Where We Thrive

2014 was a reminder that a worthy pursuit is less about accomplishing the goal and more about the incredible life you’re given when you strive to accomplish it. I tend to set my goals much higher than I can reach and see what happens when I try. The hard part is to not be disappointed when you fall short and remember that you’re much higher than where you began.

At the end of the day we’re having a blast here at LU, dreaming up new ways to inspire and bring this incredible community together. We will most definitely live 2015 unbound because adventure is where we thrive. As a result every year, every day & every second is full of possibilities.


First of all, everything you can’t control! But more importantly don’t worry about failure because then you won’t try anything. And if you worry too much while you’re trying something then chances are you will fail. For example when you’re doing a trick if you think about falling then you will fall. It’s that simple. Worrying is like praying for something you don’t want.  

Photographer unknown

Red Bull is officially no longer an energy drink and the sky is officially no longer the limit.

The problem of unemployment and underemployment (unfulfilling work) is here to stay unless we take matters into our own hands. Luckily, the best opportunities today are centered around creating your own assets. “Real jobs” are no longer the safe route because you have to rely on someone else in an unpredictable economy. You can’t exchange 40 hours (of unfulfilling work) a week for a secure life anymore so ask yourself - what do you really want to do? 

Chris Guillebeau is leading a micro-entrepreneurship revolution right now, check him out at

© Ray Collins - Photographer

Is there anything you do regularly that makes you forget what time it is? When you’re completely lost in the ride, the destination becomes irrelevant. The beauty of each moment is no longer distracted by the dream of a brighter future.

I recently took a day trip to WaveHouse San Diego to shoot the Flowboarding Championships. They were doing some pretty amazing tricks, check it out (and share if you like).

© Marc Gerard // Athlete: Anthony Marocco // Location: Bilbao, Spain

Dare to believe that something inside of you is superior to circumstances. This state of mind turns hopeless situations into enjoyable challenges.

Rider: John Jackson // Tordrillo Mountains, AK USA // © Scott Serfas


We can't wait to reach the top of the mountain, but the happiness and growth happens during the climb.  Look at the top of the peak on the right.  

Photo by Will Wissman

As your faith is strengthened you will find that there is no longer the need to have a sense of control, that things will flow as they will, and that you will flow with them, to your great delight and benefit.

- Emmanuel Teney

Photo by Jaider Lozano //

A woman says in this trailer "Before you jump off the cliff you've got a million things racing through your mind, once you jump... nothing." I've noticed fear is like that, you're afraid before the action, not during. If you're feeling anxious about taking a leap, just know that all the anxiety fades away once you step off the edge. 

European Outdoor Film Tour (E.O.F.T.) - Official Trailer 12/13 from Vincent Urban on Vimeo.

People want certainty that they won’t get hurt, that they'll be successful or that the risk will be worth the reward. The desire for certainty scares us into living unfulfilled lives, never taking the leap we know we need to take. Although we fear the unknown; we need it for progress, success and self-discovery. Embrace uncertainty. 

Photo by Lucas Gilman // Athlete: Jesse Coombs // Location: Mesa Falls, ID, USA

Make mistakes of ambition and not mistakes of sloth. Develop the strength to do bold things, not the strength to suffer.

- Machiavelli

Photo by Tom Servais //

The clear road ahead - It’s easy, it’s popular, it’s comforting, it’s safe, it’s unfulfilling, it’s monotony, it’s defeat, it’s not you. Get off the next exit. 


Feel like you're drowning?  I hope I see the day when the word “work” is associated with gratification and satisfaction instead of distress and monotony. Hopefully someday “work hard” will no longer be perceived as putting time and energy into an undesirable act for a desired result. In order for that to happen, we need to change the desired result from money to waking up feeling excited about the “work” we are about to do. The funny thing is that once you do that the money will follow. 

© Tim McKenna // Athlete: Teiva Joyeux // Location: Teahupoo, French Polynesia

You'll have a whole eternity to think inside the box.


Do you feel like you already know what today is going to be like? Routines and comfort zones threaten our growth. If a relationship's not growing, if your skills aren't growing, if you're not growing, it doesn't matter how much money you have, how many people love you, you're not happy. If you feel like your days are mundane and predictable then pretty soon your weeks will be the same. Then months, years and even your whole life. Make it a habit to surprise yourself with spontaneous adventures.

More important than skills or knowledge is your emotion and psychological strength. This invisible force shapes your destiny. Your ability will get you up in the air; your state of mind will land you safely.

Photo by Ricky Adam


I never set out to become anything in particular, only to live creatively and push the scope of my experience for adventure and for passion.  Solid ocean swells powering through deep cold water, ignite the imagination, whisper possibilities, you always learn something.  We all take knocks in the process, cold creeping into your core, driving you mad while you hold position and wait for the next wave to come.  For fires of happiness and waves of gratitude.  I feel genuinely lucky and hand on heart say I love doing what I do.  And I may never be a rich man but I'll have a tale or two for the nephews.  And I dig the thought of that.

-Mickey Smith (paraphrased)